Why wordpress is best for business website – Must know before starting
Do you need a website for your business? If you are not a tech-minded person, setting up a site can see confusing and time-consuming if you do it yourself. To solve your problem I am going to answer, “Why WordPress is best for business website?”
A website is necessary if you want to reach your target market, and setting up a website is a lot easier than you may realize especially if you use WordPress to set it up.
What is WordPress?
WordPress is a free and open-source content management system (CMC) based on PHP and MySQL. It allows you to manage the content on your website, including pages and blog posts.
“WordPress is used by 60.3% of all the websites whose content management system we know. This is 30.2% of all websites.”
This popularity is well-deserved. In my opinion, WordPress is the best way to create and manage a business website.
I know you want to know why you should use WordPress for your business website. Now, I am going to give you some cool and amazing reasons “why WordPress is best for business website?”
Why WordPress is best for business website:
1. WordPress is easy to set up, manage, and update
WordPress is very easy to use. You do not need to be an expert coder to set up, manage, and update your website with WordPress. All you need is an internet connection and a web browser to create your website.
You do not have to call your web designer every time you need to change a number on your website or any other small change you want to do. You will find the ready-made design for your business website.
2. WordPress is free
Yes! You heard it right. WordPress is completely free. You can download it free, install it on your website and then do whatever you want with it.
Free is good when you are operating on a small-business budget. You just have to pay for web hosting, and you may want to buy a theme instead of using a free one to change the way your site looks but the WordPress CMS costs nothing to download.
This is the most important reason why WordPress is best for business website.
3. A vast support community
We already have discussed that WordPress is a powerful online web development platform for a large community of users. A large number of websites are made with WordPress. This makes WordPress community so large that you can not think.
Due to the millions of active users, a skilled team of developers, a wide community and discussion forums, anyone can easily find the solution to their problems. You will also find many full stack developers in different freelancing marketplaces like Upwork, Freelancer or Fiverr.
You can connect with the community on the official WordPress forum or in person at WordCamp events around the world. This is the reason, how WordPress is the best for business websites, especially for beginners.
4. WordPress is search engine friendly
Having a website without search engine optimization is quite similar to having no website at all. As Google Engineer Matt Cutts says, “WordPress automatically solves a ton of SEO issues.”
Today, everyone builds a website by keeping SEO perspectives in mind. This problem has been resolved with WordPress. Websites developed on WordPress are by default SEO optimized. And with the free Yoast SEO plugin, your site will be even more search engine friendly.
So when you are working with WordPress it gives you search engine friendly websites. In addition, it offers you a number of plugins that actually makes it an excellent platform for SEO and will make sure that your content will rank well in the search engines.
5. Easily supported for all devices
Responsiveness is something that every entrepreneur wants not only for the websites but also for their applications and email templates. If you are wondering “What is responsiveness?“. After all, It is the thing that helps your business website to fit in all devices like mobile, tablet, laptop or desktop.
Lucky for you the majority of WordPress themes are designed to be fully responsive so your website looks great on desktops, tablets, and mobile devices.
Therefore, when you are working with WordPress it gives you search engine friendly websites. In addition, it offers you a number of plugins that actually makes it an excellent platform for SEO and will make sure that your content will rank well in the search engines.
6. It is open source
It is open source because anyone can download and use the code available in the WordPress Codex to add functionality to their website. This is one of the best and most important advantages, which makes WordPress a preferred choice for small businesses.
Unlike other website building tools, WordPress is open source and free from commercial restrictions and limitations. That means you can use the software any way you choose and host your website anywhere you choose.
Now you understand why I am saying WordPress is best for business website.
7.Professional themes and plugins
When deciding how you want your website to function and look, the WordPress market has an unlimited amount of themes that have been coded and designed to work exclusively with WordPress. A theme controls the overall design and layout and runs on top of the WordPress core files.
WordPress themes allow you to have a professionally designed website without the pain or expense of hiring a professional web designer.
In addition, There are over two thousand free themes available in the official WordPress Theme Directory and even more available for a fee at commercial sites like Theme Forest, StudioPress, and WooThemes.
Do you need some additional functionality on your site? In order to add some more functionality to your website, you can take help of WordPress plugins that are available for free (or for a small fee) over the web.
Like the themes, there are thousands of pre-developed plugins stored in the WordPress plugin directory and there are even more premium plugins available from marketplaces including CodeCanyon, ThemeIsle, Pippin’s Plugins and more.
All this features you will only find in WordPress. That makes, WordPress is best for business website.
8. Strong and customizable security features
Website security is vital to the reputation of your business. Hackers can steal customer data like passwords or credit card numbers, install malicious software, and even lock you out of your own site. A website breach means that you will lose the trust of your customers, and it could cost you a lot of money. Keeping your data and your customers’ data safe should be a top priority for your business website.
Even right out of the box WordPress is very secure, and the team at WordPress is constantly updating the core files to not only combat the latest security threats but also add new features. Simple steps can also be taken to lock down your website such as adding a security plugin and following basic security guidelines such as never using admin as your username.
9. Multiple Users
WordPress has made it very easy for users to update and access their websites from anywhere in the world. It also allows various users to manage their website and every individual can place limitations on their account.
This is a very good idea when you want to make a good number of people to work for you but you can restrict what others can see or do while they are updating their information.
10. High Performance
With the correct theme and sticking with plugins that only benefit your website, and not slow it down, WordPress performs extremely fast. Search engines pay attention to how long it takes your site to load, and customers will often give up on sites that take longer than 2-3 seconds to load.
Speed is crucial, and when you have WordPress optimized, your customers will never have to wait.
When choosing a web hosting to make sure to avoid shared hosting for your business website.
11. Easy to Make Upgrades
Using WordPress allows you to have simple one-click updates i.e. you can upgrade your WordPress using all the latest themes or plugins using your latest version at any time of the day. WordPress is updating itself on a regular basis and they are adding new features regularly for fixing up their security issues. This is very simple and allows you to keep your website safe and secure.
So if you see all the given points, each and every point is in the favor of WordPress and is convincing readers to make their first website on WordPress to make it work well. It is a great platform and offers high flexibility and value for money. It offers you a great potential for SEO.
Other website builders
Website builders are a perfect solution for individuals and small businesses to start a website without hiring a developer. With so many website builders out there. Here is the list with some of them.
Choosing the Best Website Builder — What to Look for?
Before comparing the top website builders, we recommend that you write down what you want to do with your website. What are your goals and what features would you like to see on your website.
For example, you can write down things like, have a blog section, photo gallery, online store, reservation system, contact form, slider, etc.
Most website builders offer a drag and drop user interface to build your website. You can take advantage of the trial accounts to test drive before you make your final decision.
Next, you need to consider your growth options. Will you be adding regular updates to your website? Do you need a blog section? Would you be selling more products on your website in the future?
Now, why you should choose WordPress other than those website builders. Why WordPress is best for business website. To give you a more clear idea, I am giving you the comparison between WordPress and some other website builders.
Scaling WordPress vs Shopify
Let’s say you wanted to build an online store. Let’s compare scaling an online store on WordPress an open CMS to scaling an online store on a closed platform like Shopify for example.
In addition, before you ask, you sure can build incredibly professional online stores through WordPress using Woocommerce.
What do Shopify and WordPress cost
The regular Shopify monthly plan costs you $79 per month, with taxes that is probably $95 per month. This is just to actually exist on the Shopify platform. So the annual cost of Shopify is approx $1140.
If you want to use the advanced plan meant for, in Shopify’s own words, scaling your business, the cost is $300 per month, so $360 per month with taxes, and $4320 annually.
This is without including the cost of the apps you need to run a successful Shopify store. In WordPress plugins are a generally free and open source method of adding functionality to your store. On Shopify, you have to pay for most things. Below I have outlined the typical monthly app costs for a successful Shopify store.
With WordPress the only things we need to pay for are our domain, hosting and Theme. Your domain and hosting are annual fixed costs; your theme is a one-off cost.
For hosting, if we use Siteground, who is our recommended hosting partner, then the cost will be about $7 per month for hosting if you sign up now as a new customer using their GrowBig plan. A domain name costs you around $10–30 per year.
The total cost of the Woocommerce online store through WordPress = $91 hosting per year.
If you wanted to start an online store and choose WordPress with Woocommerce over Shopify, congratulations you just saved yourself several thousand dollars annually. So, WordPress is best for business website.
Scaling WordPress vs Wix
The Wix plans are actually cheap in comparison, comparable to paying for hosting. The problem scaling with a Wix website is that the functionality is limited; Wix is bad for scalable SEO, though not as bad as it once was and the designs are not great.
According to Themes and plugins
WordPress – Since there are tens of thousands of themes and plugins to be found just in the free WordPress directory, it is hard to compete with the popular CMS. Whatever functionality or niche comes to your mind, you will be able to track down themes and plugins for your site. Most of the time, the extensions and templates will be free.
At some point, you might want to go even further. This is where WordPress’ massive community saves the day – there are also tens of thousands premium plugins and themes that will get you anything you want.
Wix – Wix features hundreds of gorgeous templates that can be quickly assigned to a site. All major niches are covered, so you will not have to worry about finding a template for your unique site. Therefore, whether you are building a simple blog, hobby site or an official website for your law firm, you will have something to work with.
Wix doesn’t allow you to customize the CSS code.
WordPress – It is an open source CMS which also mean it is free. However, to get it up and running, you will at least have to pay for hosting and a domain name. In addition, this is just the start of extra expenses.
We already have discussed WordPress pricing before. So, let’s see the Wix pricing.
Wix – The primary website builder is completely free. All you have to do is register a new account, and you can start working on a new site. But as you will realize quickly after that, the free version is as limited as a bird in a cage. Well, there is a reason for that – the folks at Wix want you to upgrade to one of the premium plans. So, if you want to stick with the free version, be ready for some serious advertisements on your blog. Also, forget about having a custom domain.
The Wix plans are actually pretty cheap in comparison, comparable to paying for hosting.
The problem scaling with a Wix website is that the functionality is limited, Wix is bad for scalable SEO, though not as bad as it once was and the designs aren’t great. Not only that, but you are forbidden from moving your website from Wix.
You can not copy, modify, create derivative works of, download, adapt, reverse engineer, emulate, migrate to another service, translate, compile, decompile or disassemble the Wix Website.
If you can’t move your website from the Wix platform or duplicate something similar elsewhere, what’s the point?
What can you build with WordPress?
With WordPress you have the power to build something as simple as a blog, or complicated as a multi-vendor marketplace with Woocommerce Product Vendors (the plugin is only $79 per year, which is amazingly cheap for this level of functionality).
Here is a list of some things you can build with WordPress:
- Professional business website.
- One page website or landing page.
- Landing page.
- Directory website.
- Sales page.
- Online store with Woocommerce.
- Multi-vendor marketplace with Woocommerce Product Vendors.
- Course-based online learning platform with Woocommerce Sensei.
- Membership subscription website with Woocommerce Memberships.
- Booking website with Woocommerce Bookings
Therefore, if you see all the given points, each and every point is in the favor of WordPress. After all this, I believe you will also say that WordPress is best for business website. It is a great platform and offers high flexibility and value for money. It offers you a great potential for SEO.
When you choose WordPress, you have complete control over your website. As a business owner, that may be the ultimate reason to use WordPress.
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